From 2016 to 2026, a decade shaped not by convention, but by a single belief: Stand Out, By Design.
With Blue Planet, the Earth's rotation became a GPHG-honored language of time.
With the EDGE Collection, mechanics step out from beneath the surface. Two original visions, giving time a new way to be seen.

TWO JOURNEYS IN TIME

From 2016 to 2026, a decade shaped not by
convention, but by a single belief:
Stand Out, By Design.
With Blue Planet, the Earth's rotation became
a GPHG-honored language of time.
With the EDGE Collection, mechanics step out
from beneath the surface. Two original
visions, giving time a new way to be seen.

STAY CENTERED, SEE THE WORLD

In an age of acceleration, digital noise, and always-on attention, time can feel less like order than pressure.
Stay Centered calls us back to a still point in a turning world—a link between Earth, self, and humanity.
For this anniversary, eight creators across regions and disciplines reveal how they find their footing as the world moves.

STAY CENTERED, SEE THE WORLD

In an age of acceleration, digital noise,
and always-on attention, time can feel
less like order than pressure.
Stay Centered calls us back to a still point
in a turning world—a link between
Earth, self, and humanity.
For this anniversary, eight creators across
regions and disciplines reveal how
they find their footing as the world moves.

Some roads don't ask where you're going.. they just carry you. Past everything you planned. Past everything you expected.
Until you forget what time it is and start to
feel it instead. Stay centered.
Some journeys aren’t about reaching the next destination. They’re about slowing down enough to appreciate the moments in between. In a world that never stops moving, staying present is sometimes the greatest adventure. Stay centered, see the world.
Ricardo Braz,
Travel Photographer & Filmmaker

Blue Planet brings this philosophy into mechanical form.
Hands disappear. The sculpted Earth dial turns in their place, taking motion from the most instinctive measure of time: Earth's own rotation.
Through Asynchronous-Follow, hours and minutes align at one compass, returning time to its origin.
Stay with that point -- time emerges, and with it, perspective.

Blue Planet brings this philosophy into
mechanical form. Hands disappear;
The sculpted Earth dial
turns in their place, taking motion from the most instinctive measure
of time: Earth's own rotation. Through
Asynchronous-Follow, hours and minutes
align at one compass, returning time to its
origin. Stay with that point -- time emerges,
and with it, perspective.

BLUE PLANET ORIGINAL

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BLUE PLANET ATLANTIC

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Stay Centered, See the World.
Join the Anniversary List for Blue Planet Exclusive Perk.

Anniversary sign-ups include a complimentary 2026 World Cup Edition strap with eligible orders.

Stay Centered, See the World.
Join the Anniversary List for
Blue Planet Exclusive Perk.

Anniversary sign-ups include a complimentary 2026 World Cup Edition strap with eligible orders.

NOTHING TO HIDE, BE YOURSELF

In a world of polished surfaces, borrowed styles, and softened edges,
Nothing to Hide begins with the choice to show what drives you.
It is a sharper form of self-expression—for those drawn to structure, speed, tools, and force.
To wear EDGE is to stand openly by what you love, how you move, and the time you choose to own.

NOTHING TO HIDE, BE YOURSELF

In a world of polished surfaces,
borrowed styles, and softened edges,
Nothing to Hide begins with the choice to
show what drives you. It is a sharper form
of self-expression—for those drawn to
structure, speed, tools, and force. To wear
EDGE is to stand openly by what you
love, how you move, and the time you
choose to own.

Open-work turns absence into architecture, and mechanics into visible motion.
Across EDGE, open bridges, visible gears, and layered depths turn mechanics into a moving architecture of light and depth.
What was concealed becomes rhythm; what was covered becomes character.

Open-work turns absence into architecture, and mechanics into visible motion. Across EDGE, open bridges, visible gears, and layered depths turn mechanics into a moving architecture of light and depth. What was concealed becomes rhythm; what was covered becomes character.

EDGE turns Nothing to Hide into visible mechanics.
Instead of concealing the movement beneath a dial, open-worked layers reveal the gears, bridges, depth and order that set time
in motion. Its inner drive stays in full view, nothing softened or disguised, because true mechanics,
true structure and true style need no cover.

EDGE turns Nothing to Hide into visible mechanics. Instead of concealing the movement beneath a dial, open-worked layers reveal the gears, bridges, depth and order that set time in motion. Its inner drive stays in full view, nothing softened or disguised, because true mechanics, true structure and true style need no cover.

EDGE COLLECTION

HUNTER TOURBILLON

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HUNTER AUTOMATIC TITANIUM

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HUNTER AUTOMATIC STEEL

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VECTOR

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FALCON

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Nothing to hide. Join the Anniversary List
and stay close to the world of EDGE.

Anniversary sign-ups include a complimentary 2026 World Cup Edition strap with eligible orders.

Nothing to hide.
Join the Anniversary List and stay
close to the world of EDGE.

Anniversary sign-ups include a complimentary 2026 World Cup Edition strap with eligible orders.